As of today, and in a worldwide debut, every Meo customer can create his/her own TV channel, powered by SAPO. Nobody’s done this before, as far as I can tell.
Now you have an inkling of what I’ve been involved with for a year and a half (there’s more stuff going on, but this was the main event). The traditional TV business model is long overdue some disruption, and this is just the beginning…
Also, more here, in Portuguese (try to spot me in the top photo, took me a while to realize it myself).
A little more background: This means a million customers can create their own TV channel, on a platform where roughly 2/3rds make heavy use of the interactive features. It’s going through the roof as I type this…