iPad magazine sales are dipping ➹

I don’t find this surprising at all, given that a) most publishers think creating digital magazines is merely a matter of repackaging old content b) most of them are using the stupefyingly bad and insultingly expensive Adobe PDF-to-a-bunch-of-bitmaps thing instead of EPUB and c) when you have an iPad, there’s this thing called the browser that lets you read news and browse sites, making the “buy an app to read stuff” thing needlessly bothersome.